Brand Manager
A qualified and professional marketeer with 4 years of experience in FMCG working in both start-ups and globally recognised brands. Strong creative and analytical skills. Team player with an eye for detail.
Industry / Category: FMCG - Start Up Drinks Brand & Corporate Food Business
Location: London
Availability: 1 Months Notice
Min. Salary: £55,000
Reference: 18867
Recent Experience:
Ideation and execution of marketing and brand campaigns, exceeding all KPI's.
Adapting campaigns to work across all EMEA markets, working with local distributors to execute.
Leading first brand refresh and positioning, transitioning to a more tongue and cheek, disruptive TOV and look.
Tracking brand health and performance across retailers (Nielsen).
Website management and optimisation, writing all copy, leading on content creation, manging platforms such as Klaviyo and WordPress.
Managing all digital marketing in EMEA markets, covering: SEO, META & Google Ads, Email marketing and Amazon.
Insights, ideation and launch of NPD.
Sampling and educating consumers and driving email subscribers. Retailer brand days, supporting sales with sell ins and customer meetings.
Creating and executing annual brand plans for the EMEA business.
Budget management of all marketing and ECOM spend.
Manage briefing, creation and delivery of all digital and PR content
Manage presence on the Citrus platform, driving and implementing strategy & plans, reporting on performance.
Working cross functionally with the team to ensure alignment and brand consistency across all markets
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