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Marketing & Social Media Manager

Working in the early stages of a start-up business within the food and beverage industry. A key interest in social media management and digital marketing. Able to adapt and thrive in a fast paced environment.

Industry / Category: Start Up FMCG
Location: London
Availability: 1 Months Notice
Min. Salary: £35,000
Reference: 16506
Profile Summary:

Experience includes:

  • Manage all social media platforms practicing our ‘winning’ strategy.

  • Create ‘on-brand’ content that aligns with the current brand strategy. The content calendar features to promote upcoming launches, drive traffic to the website or increase brand awareness.

  • Edit content using Adobe Lightroom, Splice, Photoshop and In App editing tools.

  • Daily research on current social media trends then implementing, accordingly, into the strategy.

  • Lead influencer campaigns and maintain influencer relationships.

  • Run appropriate brand giveaways that increase our brand awareness and/or following.

  • Regularly analyse and utilise applicable metrics to measure ROI and adjust the strategy accordingly.

  • Manage Affiliate partnerships.

  • Secure Subscription Box listings.

  • Design Facebook, Google & Tik Tok Ads that drive traffic to the website.

  • Oversee Shopify back end and regular website management.

  • Build customer loyalty through weekly email marketing. Experienced in navigating Omnisend, Mailchimp and Klaviyo.

  • Draft PR articles and connect with appropriate leads to get us featured. Securing features in The Grocer, Food Manufacturer and Vegconomist.

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