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DRGN Superdrink

Image 2021 05 20 T02 01 50

About DRGN

DRGN (‘dragon’) Turmeric Superdrink is a natural wellness drink inspired by the Far East.

This Award-winning drink contains 15 health-boosting ingredients, blended into a refreshing Citrus drink.

The idea and inspiration behind the brand was the near-decade the Founder spent living and traveling around the Far East.

The idea was to create an East-West fusion drink that was enjoyable any time of day.

The concept was born in 2012 – the Year of the Dragon – in Hong Kong, and launched in the UK 2 years ago.

Company Values.

Sustainability | Healthy Living | Wellbeing | Community

DRGN is a health & wellbeing brand underpinned by Social Responsibility. Sustainability: Sustainably sourced ingredients & Ethical Trading. Healthy Living: Promoting a healthier lifestyle with a ‘Better for you’ product. Mental Health & Wellbeing: sponsoring events and raising awareness. Community: donations and support for foodbanks and charities

Journey So Far...

Soft Launched.

DRGN soft launch at the Lunch Show, in Excel Centre.

First Year Of Launch.

DRGN launched with 3 UK distributors, to stock DRGN into cafes, grocery and corporate offices (incl. DELL, Disney, RBS, Sony etc). Launched into Whole Foods Market, and Media coverage incl. GQ Magazine. DRGN won Gold at the Lunch Show Innovation challenge.

John Lewis, Boots & Holland & Barrett

DRGN launched into John Lewis Foodhall, plus 3 new distributors and a strong pipeline. During the pandemic, DRGN pivoted to Online/ Amazon. Still received Media coverage including The Sun and Men’s Fitness. Launched into selected Boots stores and Holland & Barrett online.

International Expansion.

DRGN preparing for international distribution including Asia and US, and planning to grow their team via Foodchain. Watch this space!

  • Vishal Sodha - Founder
    Vishal Sodha - Founder

    "We are looking for entrepreneurial and ambitious people, whose values align with ours and want to be part of an innovative health & wellness brand"

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