THE COMPANY
๐ฟ Theyโre not just another vitamin brand โ theyโre building a movement. Tonic Health is on a mission to redefine what real wellness looks like โ creating powerful, science-backed products that help people take control of their health.
๐ฅ The UKโs fastest-growing vitamin brand: scaling across Amazon, D2C, and retail with category-leading innovation.
๐ A loyal community of 1.5M+ consumers: engaged, growing, and craving better health solutions.
๐ Built for impact: backed by experienced investors and on a trajectory to become a generational health brand.
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THE ROLE
We are hiring a Head of Growth to architect and scale Tonic Healthโs next phase of hypergrowth. Reporting directly to the CEO, youโll own the entire growth engine โ driving acquisition, performance marketing, and revenue expansion across all channels.
โจ Youโll combine data-driven precision with creative storytelling, balancing short-term results with long-term brand equity. This is a high-impact leadership role for someone who can turn insights into action and scale a brand from millions to tens of millions.
๐ Own and deliver ambitious revenue, CAC, LTV and margin targets.
๐ฌ Build and execute growth strategy across Amazon, D2C and new channels.
๐ฏ Scale performance marketing, influencer, affiliate & community-driven growth.
๐ก Partner with brand and creative teams to deliver breakthrough campaigns.
๐ Build a data-driven culture, reporting key KPIs across the funnel.
๐งโ๐คโ๐ง Lead, coach and inspire a small, high-performing team.
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ABOUT YOU
๐ Experience in growth, performance marketing or commercial leadership.
๐ผ Proven track record scaling a consumer goods or D2C brand at pace.
๐ท Full P&L ownership and comfort managing large budgets.
๐ง Analytical mindset with hands-on experience in modelling & performance reviews.
โก Entrepreneurial energy โ thrives in fast, high-accountability environments.
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WHY JOIN TONIC HEALTH?
๐ Impact: Full ownership of growth in one of the UKโs fastest-growing wellness companies.
๐ Trajectory: Join at a pivotal stage where your work shapes the brandโs future.
๐ก Culture: Entrepreneurial, mission-driven, and built for innovators.
๐ Development: Learning, autonomy and career acceleration at every turn.
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๐ BENEFITS
๐ท Competitive salary + performance-based bonus
๐ด 25 days annual leave + bank holidays
๐ Flexible hours & remote-first culture
๐ Learning & development budget to fuel your growth
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INTERESTED?
This is a rare opportunity to take the reins of a rocket-ship brand โ and help build one of the next great consumer success stories.
๐ฉ Ready to lead the future of wellness?
Express your interest by contacting your Foodchain Contact, or emailing: team@foodchainrecruitment.com. If you are new to Foodchain, you can contact us via LinkedIn or via the below link to discuss further.